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Digital Marketing – Online Course in Serampore

Join students from Serampore and nearby areas in this fully online course.

Digital Marketing Course

Become a Certified Digital Marketer

6 Months ₹15,499

Our comprehensive Digital Marketing course covers all essential aspects of online marketing, from search engine optimization to social media strategies. Learn practical skills that businesses actually need, taught by industry professionals with real-world experience.

Course Highlights

  • Hands-on training with live projects
  • Learn from certified industry experts
  • Practical assignments after every module
  • Placement assistance & career guidance
  • Flexible batch timings (weekday/weekend)
  • Certificate upon successful completion
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What You'll Learn

Module 1: Search Engine Optimization (SEO)

  • On-page SEO optimization techniques
  • Keyword research & analysis
  • Technical SEO basics & free website audits
  • Link building strategies
  • Local SEO using Google Business Profile
  • SEO tools (Google Search Console, Google Trends, Semrush)
  • Content optimization with WordPress plugins (Yoast/RankMath free)
  • SEO for e-commerce websites
  • Measuring SEO performance with Google Analytics (free)
  • SEO case studies

Module 2: Google Ads & PPC Marketing

  • Google Ads account setup
  • Search & Display campaign creation (with demo budget)
  • Remarketing strategies
  • Keyword match types
  • Ad extensions & optimization
  • Conversion tracking setup (demo)
  • Budget management techniques
  • Performance analysis
  • Preparation for Google Ads Certification (free via Skillshop)
  • Case studies & simulations (no heavy ad spend)

Module 3: Social Media Marketing

  • Facebook & Instagram marketing
  • LinkedIn for B2B marketing
  • YouTube video marketing
  • Social media content planning
  • Community management
  • Free social media scheduling tools (Meta Business Suite)
  • Paid ads overview (small demo budgets)
  • Influencer marketing basics
  • Social media analytics using free tools
  • Real-world campaign examples

Module 4: Content & Email Marketing

  • Content strategy development
  • Blog writing for SEO
  • Copywriting techniques
  • Email campaign creation
  • Lead nurturing basics
  • Email marketing tools (Mailchimp free plan, Sender.net free)
  • Landing page optimization with free WordPress tools
  • Content distribution strategies
  • Marketing automation basics (free trials)
  • Performance measurement

Module 5: Analytics & Strategy

  • Google Analytics 4 setup (free)
  • Key performance metrics
  • Conversion tracking
  • Data interpretation
  • Reporting Dashboard
  • Digital marketing strategy
  • Campaign planning
  • Budget allocation (cost-effective methods)
  • ROI measurement
  • Client presentation skills

Frequently Asked Questions

Mivja is one of the best institutes in Serampore, offering practical training, live projects, and placement assistance.

Students, job seekers, working professionals, business owners, and freelancers from Serampore and nearby areas can join.

Yes, you can attend live online classes from Serampore, Uttarpara, Baidyabati, Rishra, and other Hooghly areas.

No. Basic computer and internet skills are enough to start learning.

You’ll learn SEO, Google Ads, social media marketing, content marketing, email marketing, analytics, and digital strategy.

Yes. You’ll work on real projects like SEO audits, ad campaigns, and social media management.

Yes. On completion, you’ll receive a Digital Marketing Certificate from Mivja.

Absolutely. You’ll learn how to promote your business online and generate leads locally and globally.

Yes. The course starts from basics and covers advanced topics step by step.

Yes. Both weekday and weekend batches are available, along with recorded sessions.

You’ll practice with Google Analytics, Search Console, SEMrush, Meta Ads Manager, Mailchimp, and Photoshop.

Yes. The course prepares you to take freelance digital marketing projects.

It equips you with industry-demanded skills, making you job-ready for digital marketing roles.

Yes. Live sessions and mentorship are provided to clarify doubts.

Yes. You’ll learn marketing on Facebook, Instagram, LinkedIn, and more.

Yes. The course covers search ads, display ads, YouTube ads, and retargeting.

Yes. Students from all nearby areas of Serampore can enroll online.

Yes. You’ll learn how to create SEO-friendly blogs, ads, and social media content.

Yes. The course teaches campaign tracking, ROI measurement, and data dashboards.

Definitely. Entrepreneurs can learn to market their startup digitally at a low cost.

Yes. You’ll learn online profile building.

Mivja focuses on practical learning, live projects, and expert mentorship.

No. All training, projects, and mentorship are included in the course fee.

Yes. Flexible learning options make it possible to study alongside work.

Yes. You’ll get guidance for Google Ads and Analytics certifications.

Yes. Many students join while studying to gain skills for internships and jobs.

You can enroll easily through a phone call or WhatsApp via the Mivja website.

Because Mivja provides industry-relevant training, practical projects, placement assistance, and flexible learning—making it one of the best choices in Serampore.

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